Sei Premium Vanilla Beans from Kingdom of Tonga Wins Platinum Award for Packaging Design at Dubai International Taste Awards 2026

United Arab Emirates, Dubai — 7th May — We are honoured to announce that Sei Premium Vanilla Beans from the Kingdom of Tonga has been awarded the Platinum Award for Packaging Design at the Dubai International Taste Awards 2026 — one of the most prestigious product recognition programmes in the Gulf region and beyond.

About the Award

The Dubai International Taste Awards recognises exceptional food and beverage products from around the world, evaluated by an international panel of chefs, sommeliers, designers, and industry professionals. The Platinum distinction in Packaging Design is awarded to products that demonstrate not only visual excellence but also a deep alignment between the brand story, the product's provenance, and its physical presentation.

"Sei's packaging captures the spirit of Tonga — refined, unhurried, and rooted in something real. It is one of the most considered presentations we have evaluated this year." — Awards Jury, Dubai International Taste Awards 2026

The Design Philosophy

The Sei packaging was developed to reflect the dual identity of the brand: the ancient volcanic islands of Vava'u, and the modern, discerning markets of the UAE. Every detail — from the deep earth tones to the hand-foiled label and the tactile paper stock — was chosen to evoke the sensation of holding something truly rare.

The name "Sei" itself is a Tongan word, and the packaging carries that heritage quietly but with intention. The result is a vessel that feels as extraordinary as the beans inside it.

What This Means for Sei

This recognition is a validation not just of design, but of the entire philosophy behind Sei: that the world's finest vanilla deserves to be presented with the same care and artistry that goes into growing and curing it. We are grateful to the farmers of Vava'u, whose dedication to quality makes every aspect of Sei possible.

Sei Premium Vanilla Beans are available exclusively in the UAE. To enquire about wholesale or gifting, please contact us at hello@seidubai.com.