Sei Wins Silver at the 2026 London Design Awards for Packaging Design

United Arab Emirates, Dubai — 22nd May — The 2026 London Design Awards has officially announced this year's winners, recognising Sei with a Silver award in the category of Packaging Design — Dairy, Spices, Oils, Sauces & Condiments, honouring outstanding achievement in contemporary design.

Now in its fourth year, the competition received over 2,000 entries from more than 40 countries, marking continued international growth across disciplines including architecture, interiors, product design, communication, UX/UI, packaging, and conceptual design.

About the Winning Design

Sei's packaging was conceived as a bridge between two worlds: the ancient volcanic islands of Vava'u, where each vanilla orchid is hand-pollinated with patience and care, and the contemporary design landscape of international luxury food markets. The result is a vessel that feels both timeless and immediate.

From the weight and texture of the paper stock to the deep earth tones that echo Tongan soil, every element was chosen to create an unboxing experience that mirrors the unhurried, artisanal process behind the beans themselves. The hand-foiled label and understated typography ensure the focus remains on what matters: the extraordinary product inside.

Winner Quote

"We are deeply honoured to receive this Silver recognition at the London Design Awards. Our packaging was inspired by the beautiful Vava'u islands in the Kingdom of Tonga, and we are grateful that its story resonates on the global stage." — Hulita Mansoor Qureshi, Founder

About London Design Awards

The London Design Awards is an international competition recognising exceptional achievement across multiple areas of design, honouring creative professionals, agencies, brands, studios, and organisations worldwide. The award celebrates works that demonstrate originality, execution, functionality, and contemporary creative impact across today's evolving global design industry.

We extend our gratitude to the farmers of Vava'u, whose work makes everything possible, and to the design community that continues to recognise the power of storytelling through thoughtful, purposeful packaging.